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How healthy is your marketing?

Eleven questions about how you actually run things — not what you wish you were doing. You get a score out of 100, the area costing you the most, and what to do about it.

Most of the advice you will get back is work you can do yourself.


  1. Foundation01
  2. Getting Found02
  3. Content03
  4. Paid Reach04
  5. Measurement05
  6. Follow-up06